I came across this modern fashion precinct catering for the young shoppers in the Siam Paragon, an upscale shopping mall in Bangkok, Thailand. It is one of the biggest shopping centers in Asia. Throughout the centre the theme was artistic and expressionistic grafitti and colour on walls, floors and escalators, which move people though the fashion floors. The escalators act as a canvas and blend into the tower while being a functional form of technology disguised as a large artwork. The paintings on the walls create a relaxed and comfortable environment for the teenage shoppers. The furniture was funky and modern, with designated seating areas for the consumers to meet and greet. The centre is young and modern and showcases trendy fashions in Thailand and their designers, including end of year textiles and fashion parades, which I was priviledged to observe.
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